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Brendan Davis

Brendan became actively involved in automatic testing in 1969, when the General Radio Company introduced the first commercially available computer-based printed circuit board test system. He held a number of sales and marketing positions within the company, the name of which was changed to GenRad in the mid 1970s. Around 1979 he developed an interest in using an economic approach to decision making, following some pioneering work by a GenRad colleague—Dr James Faran. He then developed a training course on test economics which he presented at the Internepcon conference in Brighton, England. When another GenRad colleague, John Zapf, saw the course notes he suggested that Brendan expand on them to create a book. John also made the contact with the McGraw-Hill book Company that led to the first edition in 1982.

In 1992 he set up a test consultancy in the UK and also began work on the second edition of "The Economics of Automatic Testing". He provided consulting services and training courses for companies in the UK, Ireland, Europe and the USA. Throughout the 1970s and on into the early 2000s Brendan was a regular speaker at conferences and seminars throughout the United States, Europe and the Far East. He also contributed numerous articles to technical, academic and trade journals during this time. His work also appears in a number of other books on test as contributed chapters.

In 1998 he moved with his family to Ireland where the electronics manufacturing services industry was thriving as were major OEM companies such as Dell, Intel, 3-Com, Nortel and many other well known names. Ireland was the "electronics manufacturing capital of Europe" at the time but within two years the plants were closing and moving first to eastern Europe and then to China. He feels it may have been something he said!

He "semi-retired" a few years ago but keeps busy with a variety of interests and projects, one of which has been the preparation of the electronic version of the second edition of his book.

Other books...

"Handbuch Automatisches Testen"
Brendan Davis
Published in German by Markt & Technik 1981

Contributed chapters to...

"Economics of Design and Test: For Electronic Circuits and Systems" Edited by A. P. Ambler, M. Abadir and S. Sastry.
Published by Ellis Horwood Ltd 1992

"Economics of Electronic Design, Manufacture and Test"
Edited by Magdy Abadir & Tony Ambler
Published by Kluwer Academic Publishers 1994